List of nicknames for McDonald's

The fast food chain McDonald's is referred to by a variety of nicknames worldwide.

List
Nickname Country Notes Reference(s)
Méqui Brazil It's used as the official mobile app's name.
麦当劳/金拱门 China
Donken Sweden [1]
Golden Arches United States [2]
Mac Portugal
Macca's Australia
Fiji
New Zealand		 The nickname is common in these countries and is officially used in advertisements. In 2013, "Macca's" began being used on some store signs in Australia. The name is also sometimes used in Fiji. [2][3][4][5]
Mäckes Germany [2]
Mickey D's United States [5]
Mak Kee / Mak-Gei Hong Kong Common practice in Hong Kong is to nickname foreign companies by taking the first syllable of the company and combining with the Cantonese word for store (gei).[6] [2] [7]
Mækkern Norway
Mäkkäri Finland [8]
Makudo Japan Selected by Kansai and some Shikoku locals as the official nickname. [9]
Makku Japan Selected by the rest as the official nickname. [2]
McDo France
Philippines
Canada		 [2]
Maccies United Kingdom [2]
McDick's Canada The nickname is also used in areas close to the Canada–United States border. [2]
McDona's Mexico [2]
Mec Romania [2]
Mekáč Czech Republic [10]
Mekdi Malaysia [11]
Mickey D('s) United States [5][2]
McD Indonesia
Mäc / McDo Switzerland German-speaking Swiss call it Mäc and French-speaking Swiss call it McDo [12][13][14]
Mec Italy [12]
Maccie, Mac/Mec The Netherlands [15]

References
  1. Crane, Andrew (2019). Business ethics: managing corporate citizenship and sustainability in the age of globalization. Dirk Matten, Sarah Glozer, Laura J. Spence (Fifth ed.). Oxford. p. 38. ISBN 978-0-19-881007-0. OCLC 1106086638.{{cite book}}: CS1 maint: location missing publisher (link)
  2. Frank, Alex (28 December 2016). "What people call McDonald's in 10 countries around the world". Business Insider.
  3. O'Connell, Jan (29 September 2010). "Australian food history timeline - McDonald's becomes Macca's". Australian Food Timeline.
  4. Paine, Hanna (19 October 2021). "Drive-thru tell-all: Kiwi Macca's worker reveals what they can hear". NZ Herald.
  5. Zhang, Zhe; Patrick, Vanessa M. (1 April 2018). "Call Me Rollie! The Role of Brand Nicknames in Shaping Consumer-Brand Relationships". Journal of the Association for Consumer Research. 3 (2): 149. doi:10.1086/697074. ISSN 2378-1815. S2CID 149015566.
  6. Ling, Rich; Pedersen, Per E. (2005). Mobile Communications: Re-negotiation of the Social Sphere. London: Springer. p. 360. ISBN 9781846282485.
  7. "Tervetuloa McDonald'siin | Hampurilaisia, ranskalaisia, salaatteja ja paljon muita herkkuja laadukkaista raaka-aineista". www.mcdonalds.com.
  8. "Tervetuloa McDonald'siin | Hampurilaisia, ranskalaisia, salaatteja ja paljon muita herkkuja laadukkaista raaka-aineista". www.mcdonalds.com.
  9. "Japanese McDonald's fans select 'Makudo' as official nickname". Nikkei Asia. 24 August 2017.
  10. "O kuře víc milovat Mekáč". McDonald's ČR.
  11. "McDonald's Malaysia celebrates its Malaysian-ness with 'Mekdi' and Nasi Lemak". New Straits Times. 20 August 2019.
  12. "Hamburger für CHF 1.–". www.mcdonalds.com (in Swiss High German). Retrieved 20 August 2023.
  13. "Le hamburger pour Fr 1.–". www.mcdonalds.com (in Swiss French). Retrieved 20 August 2023.
  14. Reich, Philipp. "Genug von den all den Weihnachtsessen? Hier 13 Karten zur US-Fast-Food-Industrie". watson.ch (in German). Retrieved 20 August 2023.
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